The Evolution of Soda Cans

Recently Buzzfeed posted a piece called The Evolution of Soda Cans.  

Although here we’re just looking at Coca-Cola and Pepsi-Cola cans [at Buzzfeed they also look at Dr. Pepper, 7-Up and Orange Crush], it becomes clear how the design for soda cans has changed over the years and how  the companies seem to follow each other.

My grandpa [mom’s father] and dad both worked many years for Coca-Cola.  I can remember the big deal made in 1970 when Coke went to the new mod design.  They came out with Coke coolers, hats and bellbottom pants with the new logo.  I also believe that Rachel Welch was somehow involved with the roll-out.

It’s funny how what was mod then, is so retro now.